About the role
Merge is looking for a freelance email marketer or a small agency to partner with us on an ongoing basis to run our newsletter and email marketing. We have a recurring need for consistent, well-executed email sends — the volume and cadence vary month to month depending on our GTM and content calendar, and we want one reliable partner we can keep coming back to, rather than one-off hires per campaign.
About Merge
Merge is a licensed financial institution building regulated stablecoin payment infrastructure, operating across London and Paris. We build the fiat/stablecoin boundary layer for banks, financial institutions, and multinational corporates, and are backed by Coinbase Ventures, Octopus Ventures, Hashed, and Ethereal Ventures.
What we need help with
Building and sending our recurring newsletter in Mailchimp, on a set cadence
Formatting and laying out content we provide (copy, links, visuals) into clean, on-brand email templates
List management and segmentation (e.g. prospects vs. clients vs. investors, by vertical or region)
Basic performance tracking — open rates, click-through rates, unsubscribes — with a short recap after each send
Light copyediting and subject line suggestions to improve engagement
Ongoing template maintenance/improvement in Mailchimp as our brand and content evolve
Ideal profile
Hands-on Mailchimp expertise (template building, automation/journeys, segmentation, deliverability basics)
Experience running newsletters for B2B, fintech, or financial services companies (nice to have, not required)
Comfortable working with a lean team and turning around sends on a defined schedule without heavy hand-holding
Good eye for clean, professional email design — nothing gimmicky
Reliable and responsive; this is a recurring relationship, not a single project
Engagement details
Structure: Freelancer or small agency — open to either
Cadence: Newsletter frequency will vary month to month based on our content pipeline (expect roughly monthly to bi-weekly to start)
Relationship: Ongoing/retained, not a one-off project
Location: Remote
How to apply
Please share:
A brief overview of your experience with Mailchimp specifically
2–3 examples of newsletters or email campaigns you've built (screenshots or links are fine)
Your typical availability/turnaround for a recurring monthly or bi-weekly send
Your rate structure (per-send, monthly retainer, or hourly)